Arup is a global firm of designers, engineers, planners and business consultants. Arup Netherlands approached Solar Initiative with the request to create the concept and design for their corporate brochure. Solar developed a concept that illustrates the corporate brand positioning and innovative way of working to clients and new markets through a series of ten questions.
Solar Initiative is a creative agency based in Amsterdam, offering an inspirational and fresh perspective on (online) branding. Fashion Thinking defines our strategic approach and ensures
that your brand is telling a story that resonates. Using contemporary trends as our starting point.