London-based fashion and accessory designer label Orla Kiely commissioned Solar to develop the concept and design of their brand identity, external communication and seasonal catalogues, under the name ‘ Orla Kiely World’. In this imaginary world, the Orla Kiely products distinguish themselves by showing the key values of the overall collection: the colourful graphic prints and relative simplicity of the designs.
Solar Initiative is a creative agency based in Amsterdam, offering an inspirational and fresh perspective on (online) branding. Fashion Thinking defines our strategic approach and ensures
that your brand is telling a story that resonates. Using contemporary trends as our starting point.